Strategies for increasing your Social Media output

Hey folks,

Here are a couple of tips I’ve compiled 2 months ago which are currently helping me with my social media plans. Let’s go through them point by point.

Research Extensively

Make your research extensive as it can be. Research on the product, the brand, the company, the target consumer, the competition, and of course, an analysis of current social metrics.

Conduct an Assessment

Do a temperature check. Analyze your current social media status. Try to see where you’re at against your goals. What marketing activities have you lined-up so far? How can you integrate social media to benefit or amplify your existing tactic? Then finally use these findings to organize and build strategies for your plan.

Clarify your Objectives

Identify your objectives for your social media plan. Make a list, then, narrow it down to about 1 to 3 where you can focus for a year.

Create Strategies & Tactics

Targets are distinct from goals because they incorporate specific number and time values. If you have no targets to support your goals, you won’t be challenged to take action to meet your deadlines. You won’t win the social media war unless you win its many small battles. And you can’t do that if you don’t know how to strategize. Outline the channels you will use to reach your targets, and ask yourself why you chose those channels. Write the pros and cons. And if the positive reasons outweigh the negative ones, then you are good to go.

Set-Up a Timeline & Make Calendars

Social media is very dynamic and fast-evolving. What’s true and great now may not hold true 8 months hence. So create a timetable that’ll be more workable. Say about 2-3 months. Then make an assessment after that time frame, and make your plan evolve as you progress.

Establish Measurement & Reporting.

How do you know how you are progressing? Make a list of results that you want to achieve, and their corresponding measurement of success. Like, how many new sales do you expect from a particular social media activity, and the corresponding increments as the months progress.

That’s all the tips I have for you folks this time around. If I ever come across any new strategies in the future, I’ll be sure to share it with you.

See ya,

Le Chad

Counter Terrorism in South East Asia

Hi Folks,

I’d like to talk about an important topic for now. It concerns living in peace here in our corner of the world. Now keep in mind that what I’m really promoting is the option of living in peace so that means I’m in full support of any counter terrorism movement being done by the governments of the world. I’ve been doing a few researches regarding this topic and hopefully the insight I’ll provide may be an eye opener to most of us who take living on a daily basis for granted.

Take a look below for some of my main sources from the last 10 days.

“New ministry intelligence unit from Japan to monitor terrorists in four regions”

Source:Google Japan’s answer to terrorism

Tokyo, Japan

In Japan, The government plans to set up four groups to monitor terrorist activities in Asia, Africa and the Middle East under the Foreign Ministry’s intelligence gathering unit, which is expected to begin operating next April, officials said. The groups, likely to be composed of dozens of experts in regional affairs and foreign languages, will analyze information collected by Japan’s embassies in North Africa, the Middle East, Southeast Asia and South Asia, the sources said Saturday. Those in the North Africa and Middle East groups will be tasked with monitoring activities by Islamic State extremists, while the Southeast Asia team will keep a close eye on the al-Qaida-linked Jemaah Islamiyah terrorist group. The South Asia group is to be tasked with following the Taliban.

Japan appears to be coming out of a long coma of non-violent political action in spite of being caught between domestic political violence and terrorism, and relationships with Western states battling a seemingly never-ending war against terrorism. The idea that Japan is an island no longer serves as a metaphorical instrument in the geopolitical world of today. Al-Qaida’s global reach woke the world up well over a decade ago, and that world is being jolted again by the activities of the Islamic State (IS), which demonstrates an ideological pitch far exceeding that of other terrorist organizations today.

“Take the fight against ISIS online: Malaysian PM Najib”

Source: Asia news network


Malaysian Prime Minister Najib Razak has called for the fight against the violent Islamic State in Iraq and Syria (ISIS) extremist group to be taken online due to its lies and false narrative during a speech at the World Leaders Summit on Countering ISIL and Violent Extremism in New York.

Najib Razak further states that, “We condemn their blatant misrepresentation of the Deen when they say that their sadistic brutality, torture and murder of innocent men, women and children – Muslims and non-Muslims – are justified in the name of a religion that is truly one of peace, justice, tolerance and compassion.”

He added that Malaysia’s counter-terrorism forces had thwarted the attempts of extremists who wished to travel to the Middle East via Malaysia and stopped many from ruining their lives and the lives of others. They had also arrested over 100 people suspected of links with ISIS.

“China’s Desperate Battle Against Separatist Terrorism reaches Thailand”

Source: Terrorism in mainland China

Thailand’s police have linked the August 17 bomb attack on the Erawan Shrine, a popular tourist attraction in Bangkok, to Uighurs, a largely Muslim ethnic group some of whom have been fleeing Chinese rule. The bombing killed 20 people, including seven Chinese tourists, and injured more than 100 others. Nobody has claimed responsibility for one of the worst terrorist incidents in recent Thai history.

If the Thai allegation proves to be true, the blast would mark a rare spillover of violence related to Uighurs outside China. This attack would add a new dimension to the serious issue of terrorism in China, with significant security implications not only for China but also for Turkey, Thailand and other transit countries in connection with the movement of Uighurs, who are a Turkic-speaking minority group who call China’s far-western Xinjiang region home. Overseas-based exile groups and campaigners say that Uighurs face brutal repression in China; Beijing denies any religious or cultural discrimination and maintains that its policies help bring stabilityand prosperity to Xinjiang.

For Thailand – given Bangkok’s close relationship with Beijing, Thai authorities may pursue meaningful measures to hinder the entry of Uighurs in the future. The same holds true for other South East Asian countries including Cambodia, Malaysia, Burma, Laos and Vietnam, which have in the past acceded to China’s demands to hand over Uighurs. What remains unknown is whether the threat of future blasts may cause those countries’ leaders to think twice about cooperating with future extradition requests from China.

Now, my question to you folks is what must South-east Asia do more to prevent terrorism? 

The key concept is “preparedness”. Rather than lament the casualties after an attack, it is always better to assume that a terrorist act can happen and to plan for that eventuality with a robust counter-terrorism framework respectful of the rule of law and human rights. Governments need to be prepared to move quickly to work together, and with regional and international organisations, to ensure their response is both effective and recognized.

Governments should also avoid overreacting. A disproportionate response to terrorism that unduly restricts human rights and fundamental freedoms of non-perpetrators is not only ill-advised and possibly illegal, but also prone to aggravating the problem by fuelling the very views and grievances which are very often the underlying justification for terrorism.

An effective response to terrorism should be proportionate and timely, with adequate human rights safeguards carefully crafted into counter-terrorism policies and tactics, and should also address underlying conditions in a systematic way. Finally, if attacks do occur, countries need to have mechanisms in place to react quickly to ensure perpetrators are brought to justice. Effective and fair investigations that focus on victim protection are essential.

Source: Counter terrorism in South East Asia